Audience Analysis

October 2, 2012, 10am PDT
Zoning reform is a political campaign. Coder Susan Henderson talks about audience dynamics, with a special focus on how to communicate with property owners and the developer community.
PlaceShakers
September 7, 2012, 8am PDT
In a blog post for <em>Better! Cities & Towns</em>, Susan Henderson compiles a comprehensive list of the types of personalities that must be brought on board to navigate the politics of zoning reform.
Better! Cities & Towns