Design

“I have always thought that design can be a form of social activism,” says Don Meeker, environmental graphic designer and co-creator of “Clearview” typeface. This small but radical quotation was buried in an article from the 8.12.07 NY Times Sunday magazine (http://www.nytimes.com/2007/08/12/magazine/12fonts-t.html) on the redesign of highway sign typeface. Meeker, James Montalbano, and a team of collaborators understood that it was the design of highway signage that was contributing to highway fatalities. They applied an understanding of human psychology and function to the solution of a “civic issue.”

Radical idea. It’s called Universal Design. Or social activism.

I’m not basing this quick observation on any specific historical research or book, so bear with me. Cities grow and shrink; in effect they change rapidly (although sometimes it doesn’t seem rapidly enough and at other times all too rapidly). Where we operate in that continuum I think shapes much of how we see our role as professionals. Planning to address either shrinking cities or growing ones can seem, at times, like totally different professions. A colleague of mine remarked that planning for shrinking cities is definitely a niche market. With so much discussion surrounding growth and how we grow, there is much less dialog that defines the opposite.