Hollywood Sign

The city of Wellington, an emerging center for filmmaking in New Zealand, is considering a plans to build a hillside sign with the word "Wellywood" -- an homage to the famous "Hollywood" sign. Hollywood is not flattered.

With the threat of its sale bringing the prospect of hilltop housing development behind the city's most well-known icon, the hills near the Hollywood sign in L.A. have spurred local activists to drape a new anti-development message over the sign.

In response to an essay on restricting outdoor advertising in L.A., designer and lawyer Lawrence Barth argues that putting these decisions into the hands of groups -- whether city- or activist-led -- can lead to unintended consequences.

This report from NPR looks at the impending sale of land on the hillside above the infamous Hollywood sign in Los Angeles, and the local official who's trying to prevent it.