Southwest Airlines Joins Project for Public Spaces to Activate Parks

Southwest Airlines joins Project for Public Spaces in an initiative to reactivate underused public spaces.

In a similar vein of community building efforts by Airbnb, Leigh Gallagher reports on a new program called the “Southwest Airlines Heart of the CommunityPprogram,” a joint initiative with Project for Public Spaces (PPS) to reactivate underused parks in Detroit, Providence, and, recently, San Antonio. Through the joint initiative, Southwest has been working with city departments to makeover older parks by providing grants for items such as “a sandbox, umbrellas, moveable tables and chairs, and public programming including fitness classes, free movies and game tournaments.”

Southwest Airlines “saw a grassroots, bottom-up, egalitarian approach—placemaking projects engage members of the community from conception to finish, and solutions are often low-cost and common-sense, like using chalk and and moveable lawn chairs— that Southwest felt blended well with its culture and esprit de corps.”

Full Story: Southwest Airlines' new cause: 'Placemaking'

Comments

Book cover of the Guide to Graduate Planning Programs 4th Edition

Thinking about Grad School?

New! 4th Edition of the Planetizen Guide to Graduate Urban Planning Programs just released.
Starting at $24.95

Prepare for the AICP Exam

Join the thousands of students who have utilized the Planetizen AICP* Exam Preparation Class to prepare for the American Planning Association's AICP* exam.
Starting at $209

City Coasters

Hand-drawn engraved maps of your favorite neighborhoods are divided up across 4 coasters making each one unique.
$36.00
Book cover of Insider's Guide to Careers in Urban Planning

So you want to be a planner...

Check out our behind the scenes look at 25 careers in the Urban Planning field
Starting at $14.95