Can Parking Apps Help Save the Mall?

Across the United States, brick-and-mortar stores are engaged in an existential war with online retailers. The newest weapons in the battle for customers are technologies that make the search for a parking spot a cinch.

"The fight for a mall parking spot, long a necessary evil of Black Friday, is growing easier thanks to the proliferation of new technologies, from apps and sensors to color-coded lights and electronic boards," reports Jaclyn Trop. "It’s one way that malls and shopping districts are trying to lure customers away from their computers, into the realm of their brick-and-mortar stores."

ParkMeParkopedia, and QuickPay are just a few of the parking apps that can help drivers navigate the stresses of parking with services like advanced reservations and remote payment.

“Parking is the gateway to the shopping experience,” QuickPay’s founder, Barney Pell, said. “It can mean the success or failure of your whole business.”

Full Story: Secret Weapon in Mall Battle: Parking Apps


Brand new! Urban Grid City Collection

Each city has its own unique story. Commemorate where you came from or where you want to go.
Grids and Guide Red book cover

Grids & Guides

A notebook for visual thinkers. Available in red and black.
Melissa and Doug Town Blocks Wooden Play Set

Block play meets role play

New! Town block set from Melissa and Doug Toys
Woman wearing city map tote bag

City Shoulder Totes - New Cities Added!

Durable CityFabric© shoulder tote bags available from 9 different cities.