blockitecture leaderboard

A Ghastly Example of "Bike-Washing"

Could a 1,300-mile bike path along the length of the proposed Keystone XL pipeline quell the concerns of environmentalists? A "tongue-in-cheek" design put forth by SWA group doesn't appear to have won admirers on either side of the debate.

"The debate over the Keystone XL pipeline has gotten pretty heated and Kinder Baumgardner [creative director for the SWA Group] has an idea to cool the emotions: a really long bike path," reports Jim Snyder. "While the illustrations are tongue-in-cheek, Baumgardner insists the idea isn’t: making Keystone more palatable by creating a 'recreational corridor' along its right of way."

But neither opponents nor proponents were buying it. “'I think it’s ridiculous,' said Jane Kleeb, the executive director of Bold Nebraska, which opposes Keystone because it says it could pollute water and farm and ranch land in Nebraska."

"Shawn Howard, a spokesman for TransCanada, said he had not heard of the idea before being contacted by a reporter. He also wasn’t enthusiastic."

“To make sure we can maintain or access the pipeline, permanent structures couldn’t be built in the easement,” he said. “We do not own the land that the pipeline easement is for.”

To give you a hint of the original intent, Angie Schmitt notes that the concept was put forth on April Fool's Day. 

Full Story: Sunflowers to Schwinns Proposed for Keystone Pathway

Comments

building block set

NEW! Build the world you want to see

Irresistible block set for adults when placed on a coffee table or desk, and great fun for kids.
$25
Red necktie with map of Boston

For dads and grads: tie one on to celebrate your city!

Choose from over 20 styles imprinted with detailed city or transit maps.
$44.95
Woman wearing city map tote bag

City Shoulder Totes - New Cities Added!

Durable CityFabric© shoulder tote bags available from 9 different cities.
$22.00
Wood necklace with city map

City Necklaces

These sweet pendants are engraved on a cedar charm with a mini map of selected cities. The perfect gift for friends and family or yourself!
$28.00