Fake Online Personas Created to Sway Public Opinion on Controversial Dallas Tower

An expose has uncovered the 'cloak-and-dagger tactics' being utilized in a $1 million campaign to defend Dallas's Museum Tower luxury condo building from claims that glare from its glass skin is a nuisance to the Nasher Sculpture Center.

"According to his Facebook page, Brandon Eley is from the Bronx, studied at Brooklyn College and now lives in Dallas."

"But Eley isn’t real."

"His fake Facebook profile is part of a more than $1 million legal and public relations campaign waged by the Dallas Police and Fire Pension System in its battle with the Nasher Sculpture Center over Museum Tower," report Steve Thompson and Gary Jacobson, who outline how a former television anchorman worked on behalf of the pension system (the building's owners) to manipulate public opinion about the tower's harmful glare through online comments. 

"A housecleaning is in order at the Dallas Police and Fire Pension System, the tower’s tax-supported owner, starting with administrator Richard Tettamant and anyone complicit in the counterfeit Internet campaign," argues a subsequent editorial in The Dallas Morning News. "If the pension board wishes to salvage its reputation, and if it wants to broker a settlement with the Nasher over reflected glare from the condo tower, it needs a change at the top."

Full Story: Fake social media profiles part of Dallas pension fund’s public relations fight with Nasher

Comments

Prepare for the AICP Exam

Join the thousands of students who have utilized the Planetizen AICP* Exam Preparation Class to prepare for the American Planning Association's AICP* exam.
Starting at $199
Planetizen Courses image ad

Planetizen Courses

Advance your career with subscription-based online courses tailored to the urban planning professional.
Starting at $14.95 a month
DVD Cover of The Story of Sprawl

The Story of Sprawl

See how America changed shape in this collection of historic films that visually document how sprawl evolved.
$29.99 for 2-DVD SET

Wear your city with style!

100% silk scarves feature detailed city maps. Choose from six cities with red or blue trim.
$55.00