Five Alternatives to the Mall Worth Looking At

With malls failing around the country, America may want to consider innovative new projects from international sites like Morocco or the Philippines.
November 28, 2010, 11am PST | Tim Halbur
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Elaine Misonzhnik explains why American developers may want to look outside our borders for ideas:

"For one, U.S. developers tend to be more conservative when it comes to design, leading to a more cookie-cutter approach even when owners venture into newer property types like lifestyle centers and mixed-use projects. Secondly, building codes in the U.S. tend to be more restrictive, limiting the variety of building types and materials that can be employed."

A large mall going up in Morocco could be one model, which uses an unique design that mimics the waterfront it fronts.

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Published on Saturday, November 27, 2010 in Retail Traffic Magazine
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