Brazilian Billboard Ban Under Pressure

The ban on billboard advertising in Sao Paulo, Brazil, is showing pressure cracks, as continued opposition to the citywide policy has some lawmakers considering a repeal.

"Today Publicidade, as we call the spirit of billboard advertising in Sao Paulo, is fighting for her life in the political jungle of Brazil. So bruising is the fight over legislation in Brazil that, the other day, President Lula da Silva despairingly remarked that the gap between what he wanted to do and what the politicians let him do was as wide as the Atlantic. He added: 'If Jesus Christ came here and Judas had a vote in any political party at all, Jesus would have to get Judas on the phone to clinch a deal.'"

Full Story: The city that went to war on advertising

Comments

Prepare for the AICP* Exam

Join the thousands of students who have utilized the Planetizen AICP* Exam Preparation Class to prepare for the American Planning Association's AICP* exam.
Starting at $245

Essential Readings in Urban Planning

Planning on taking the AICP* Exam? Register for Planetizen's AICP * Exam Preparation Course to save $25.

Get the "Green Bible" of educational planning books

Understand the complexities of planning at the local level while preparing for the AICP* exam. Find out why this edition is included in the APA's recommended reading list.
$105
Melissa and Doug Town Blocks Wooden Play Set

Block play meets role play

New! Town block set from Melissa and Doug Toys
$28.95