Urban Myth Of The Inner City

11 March 2001 - 9:00am

The perception that the inner city is an undesirable place to do business due to lack of purchasing power is an urban myth.

"Unfortunately, some urban myths are accepted as truth and cripple the economic health and vitality of central city neighborhoods. Specifically, I'm referring to the myth of the inner city as an undesirable place to do business due to the lack of purchasing power...But nothing could be further from the truth. Milwaukee's commercial districts offer many assets and opportunities for profitable investment. These districts are surrounded by densely populated residential neighborhoods that have a high demand for commercial goods and services."

Source: Milwaukee Journal Sentinel, March 3, 2001
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New Suburbanism is not a new design paradigm that seeks to compete with or discredit principles of New Urbanism. Instead, our perspective represents a broad-based attempt to find the best, most practical ways to develop and redevelop suburban communities.