Big Business and Small Cities Team Up for Bike Sharing

"As metropolises like New York and Philadelphia consider the benefits of bike sharing, and with Washington DC already off and riding, smaller cities are getting in on the action as well, often through the initiative of major local employers."

"Last year, health care giant Humana started a bike-share for employees at its Louisville, Kentucky headquarters. As of this May, some 2,500 of Humana's 8,500 Louisville-based workers had enrolled in the "Freewheelin" program, which, as the name implies, is offered at no charge. Humana is bringing 1,000 Freewheelin bikes to Minneapolis-St. Paul for the Republican National Convention in September, and will leave behind 70 of them, along with checkout kiosks, for use in the Twin Cities' own fledgling bike-share program."