Friday Funny: Free Pizza For Transit Riders?
16 November 2007 - 2:00pm
Officials in Ottawa, Canada are planning to try a new marketing ploy to get commuters to switch to the bus -- free pizza.
"Barrhaven to downtown in 40 minutes or your pizza's free.
That's one possible marketing ploy that two west-end city councillors are tossing around to get people who normally take their vehicle to get to work downtown to park it and hop on a bus.
With drivers spending more time in traffic and little vision to solve the city's transportation woes, Barrhaven Coun. Jan Harder and Gloucester-South Nepean Coun. Steve Desroches say potential commuters need a reason to start taking the bus and a guaranteed arrival time may just be what the commuter is waiting for."
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As it becomes increasingly clear that the "speed" of the self-park garage is more a matter of perception than reality, a mechanized approach begins to look just as efficient and reliable, if designed properly.
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