Measure 37 Causes Billboard Blight In Oregon
"Thanks to Oregon's new property-rights law, Measure 37, one property owner has already installed two giant billboards along U.S. 26 in what is supposed to be a green corridor separating Gresham and Sandy. The billboards hawk pizza and a grocery store and boost one property owner's bottom line. But they do not frame the area in a positive light -- which is why Mayor Linda Malone has fought vigorously, if thus far unsuccessfully, against the billboards."
"Champions of Measure 37 never emphasized the possibility that it could trigger giant billboards, for good reason. It wasn't exactly a selling point for the new law. Only now are more Oregonians coming face to face with the new reality."