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Growth Control Ads Go For Emotions

Posted by: Chris Steins
Thanks to: Chris Steins
1 November 2000 - 5:00am

Colorado's beauty is what unites both sides of the growth control debate. The similarities end there.

"Backers of the proposed amendment to the state constitution, which is designed to control growth, are running a TV spot that shows smog-shrouded mountains, barely visible behind a sprawl of ticky-tacky houses. In the foreground, an earth-moving machine spews black smoke and tears at the ground. Angry horns sound in traffic jams."

Full Story: Growth-control ads tap into emotions
Source: The Rocky Mountain News, October 30, 2000
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