Adapting Habitat For Humanity To The Urban Environment

CEO Erin Rank describes Habitat for Humanity's efforts to tailor its approach affordable housing to L.A.'s unique market:

"'More and more families are forced into sub-standard conditions or are on the brink of homelessness because of the increasing cost of housing in Los Angeles, and we have a goal of eliminating sub-standard housing in Los Angeles, one neighborhood at a time.'"

"'We are looking at strategic areas that are ready for redevelopment—areas that the cities have identified as neighborhoods where they want to improve the existing housing and to build new affordable housing. We are working to build and rehabilitate housing so that families can live in safe, affordable housing in Los Angeles County.'"