The Evolution Of Self-Storage

"According to Michael T. Scanlon Jr., president of the Self Storage Association, a trade group, 11 million American households currently rent storage space, an increase of 90 percent since 1995 — even as the size of new American houses has grown and the size of the American family has shrunk.

In the last two years, close to a million more households have joined the ranks of storage renters, and there is now more than two billion square feet of rental storage space in the United States, earning more than $22 billion in gross revenue in 2006.

Storage-space users have traditionally rented for short periods, Mr. Scanlon said, most commonly during life changes like divorce or relocation. But in recent years a new kind of renter has emerged, one who rents for longer periods, sometimes paying thousands of dollars a year, sometimes for units in faraway cities. These new renters seem compelled to keep trading up, from a cozy 'personal closet,' say, to a garage-like room, and then to a second unit or even a third. They represent what Diane Piegza, a spokeswoman for Sovran Self Storage, which owns the Uncle Bob’s chain of storage facilities in 22 states, calls 'a segment of the population that has truly embedded storage into its lifestyle.' "