Cities Trying To Woo "The Young And The Restless"

28 November 2006 - 12:00pm

Cities are competing for a mobile but vital part of the workforce: the 25- to 34-year olds.

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Seeking a generation that tends to choose a city to live in before finding a job -- and increasingly in demand as baby boomers start to retire -- municipalities are competing to attract the 25- to 34- year old crowd. Atlanta; Charlotte; Portland, OR; and Las Vegas are among the winners in attracting this coveted demographic, while Washington, Philadelphia, New York, and Los Angeles are looking at how to stall the migration. However, the real prize will be ten years from now, with a stable workforce: the likelihood of moving drops sharply after age 35.

Source: The New York Times, November 25, 2006