Massive convention centers are not often noted for their architectural distinction. What does it take to create the "most exciting convention center in the world"? Giving 3.5 million square feet a human scale. At the Fiera Milano, or the Milan Trade Fair, Fuksas has created a street populated by twenty cafÃ©s and restaurants alternating with meeting rooms and offices. Reflecting pools and gardens add to the streetscape, all under a swirling glass and steel canopy that evokes the nearby Italian Alps.