Universities Look For Advice on Mixed Use

Creating a vibrant, near-campus retail neighborhood makes higher education's short list

While the Millenial Generation hitting college campuses may not be all about 'shop until you drop', its members' purchasing power carries significant clout. Universities across the country are looking for ways to plan nearby retail districts that truly are special. That includes keeping unique, locally-originated shops as well as bringing in franchises like Starbucks.

Mixed-use "is part of a larger trend in campus-area retail development. Complexes with housing, office space, and commercial tenants are increasingly hot, according to Bronstein of The Scion Group. "I would say the big thing is retail projects that are more part of 'campus towns,'" Bronstein says. "You'll see mixed-use projects with retail on the ground floor and housing for students or some other use above--this whole village marketplace kind of thing."

Thanks to CollegeTownLife.com

Full Story: Shopping for Advice

Comments

Prepare for the AICP Exam

Join the thousands of students who have utilized the Planetizen AICP* Exam Preparation Class to prepare for the American Planning Association's AICP* exam.
Starting at $199
Planetizen Courses image ad

Planetizen Courses

Advance your career with subscription-based online courses tailored to the urban planning professional.
Starting at $14.95 a month
Book cover of the Guide to Graduate Planning Programs 2012

Thinking about Grad School?

You need the essential resource for prospective planning students
Starting at $24.95

City Coasters

Hand-drawn engraved maps of your favorite neighborhoods are divided up across 4 coasters making each one unique.
$36.00