Wal-Mart's Green Program
For less than 1% of its 2004 profit, Wal-Mart has managed to boost its environmental image and receive media congratulations.
Under the deal, dubbed " 'Acres for America,' Wal-Mart will donate this money--doled out over the next 10 years--to the National Fish and Wildlife Foundation, an outfit created by Congress that counts among its 'partners' ExxonMobil and Alcoa.
...One acre conserved for every acre developed. That's a clever construction, designed to leave the impression that Wal-Mart's donation fully mitigates its environmental impact.
...Wal-Mart has destroyed tens of thousands of neighborhood and downtown businesses. Situated in multi-story buildings that did not require acres of parking, these stores took up comparatively little space and provided goods and services a short distance from homes and apartments."
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