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Disneyland Adjacent

Posted by: Chris Steins
Thanks to: Peter Slatin
12 March 2005 - 7:00am

A development plan looks to capture some of the $3.6 billion Disneylandbrings into Southern California every year.

Pacific Coast Capital Partners (PCCP) and its partner Anaheim Development LLC have closed escrow on a "19.3-acre parcel of land adjacent to Disneyland, where they plan to build Anaheim GardenWalk, a 390,000-square-foot mixed-use retail/hotel/timeshare project. Then, CB Richard Ellis released a report touting Disneyland's seemingly endless financial coattails. That animated garment, the study found, generates $3.6 billion for Southern California.

...'We've always known the power of Disney,' Stone says. 'As a builder of regional malls, we’re always looking at whether we can draw 10 million people. Disneyland has 46 million every year. We only need to capture a quarter of them.' "

Full Story: Disneyland Adjacent
Source: The Slatin Report, March 10, 2005
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Even if the report overestimates the costs by a factor of two and underestimates the tax-benefit by a similar amount, the conclusion would be pretty much the same: destination resorts cost local government and taxpayers money.
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