A Model For Community Entrepreneurship

13 November 2004 - 9:00am

Mercado La Paloma is an example of a successful program to stimulate small business ownership for dozens of mostly immigrant entrepreneurs.

Los Angeles-based Esperanza Community Housing Corporation has created what could become a national model for encouraging small business entrepreneurship:

"On the ground floor warehouse of a 32,000-square-foot former garment factory at 35th Street and Grand Avenue, organizers from Esperanza have created a quaint, 16-stall marketplace where merchants hawk goods from intricate original works of art to used computer keyboards to food. Most vendors are first-time business owners.

The mercado charges $1.10 per square foot, and most store spaces cost about $300 a month. Tenants lease the space month-to-month."

Full Story: Going to Mercado
Source: Los Angeles Downtown News, November 12, 2004
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It is hard to think of a starker contrast than that between Moses modernism and Jacobs localism. Yet the standoff between Jacobs and Moses only ever sparred two separate wings of the middle class concerning how to build and rebuild the city for people of greater rather than lesser class privilege.