Home Builders Assn Markets Smart Growth?

13 July 2000 - 6:30am

The National National Association of Home Builders outrages opponents by co-opting Smart Growth concepts in their own advertising efforts.

The National Association of Home Builders, the powerful lobbying arm of the housing industry, has started a media campaign highlighting its smart growth initiatives with television ads that could be mistaken for the Sierra Club. The ads feature open space mingling with suburban homes and a narrator pledging "planning common-sense solutions for smart growth." Critics are outraged.

Source: The Washington Post, June 30, 2000
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Its very unsuitability for an urban center justifies its current usage as a suburban or ex-urban pattern.