Submit A Planetizen Announcement

30 May 2008 - 7:22am

A Planetizen Announcement is the best, most affordable, and easiest way to reach thousands of professionals in the planning, design and development community.

For only $99.95, your announcement will be published on the Planetizen website as well as be:

Featured on the Planetizen homepage
Your announcement will appear on the Planetizen homepage for a minimum of 5 days, ensuring that your message is seen by tens of thousands of planners, designers and architects, developers, and other professionals and academics who visit our website every day.
Published in the Planetizen email newswire
Your announcement will be included in the next issue of the Planetizen Email Newswire (published twice-weekly on Monday and Thursday), reaching over 17,000 subscribers in the planning, design and development community.
Displayed alongside related news stories on Planetizen
Your announcement will be displayed alongside relevant news stories on Planetizen, helping you to target readers in a particular field or region.
Published on the Planetizen webfeed
In addition to Planetizen, your announcement will appear on dozens of other websites and blogs that carry the Planetizen Webfeed.

Your announcement can be almost anything you want to publicize:

  • a press release about your organization (a new service or project, new client, award)
  • a request for proposal (RFP) or request for qualification (RFQ)
  • a conference, symposium, or event notice
  • a new book, report, or publication
  • a request for information

Planetizen offers flexible billing options -- pay with a credit/debit card or request an invoice (extra $20 handling fee applies). Your announcement will be reviewed by one of our editors and published within one business day.

Posting Your Announcement

Note: You must login with your user account before you can post an announcement on Planetizen. If you do not have a user account, please create a new account. It's quick, easy and free of charge.


Frequently Asked Questions

Why Planetizen?
What can I use Planetizen Announce to publicize?
How should I write an announcement?

Why Planetizen?

On an average weekday, over 26,000 people visit the Planetizen website, and our twice-weekly email newswire reaches more than 15,000 subscribers from the U.S. and around the world.

Planetizen's audience includes professional urban planners, planning commissioners, developers, architects, landscape architects, transportation planners, policy makers, educators, economists, and civic enthusiasts. Devoted readers including well-known journalists and many planning directors, set Planetizen as their home page. You'll find Planetizen on computer screens in most planning departments and land use consulting and real estate development firms. According to the leading search engine Google, at least 3,720 websites link directly to Planetizen, and 47 urban planning and related websites carry Planetizen's news headlines.

If this is the audience you want to reach, this is the place to do it.

Post your announcement now »

How Can I Use Planetizen Announce?

Your announcement can be almost anything you want to publicize:

  • a press release about your organization (a new service or project, new client, award)
  • a request for proposal (RFP) or request for qualification (RFQ)
  • a conference, symposium, or other event
  • a new report, publication or expert opinion
  • a request for information

Post your announcement now »

How To Write An Announcement

Your Planetizen announcement can be anything you want to publicize -- a press release about your organization, a request for proposal (RFP) or request for qualification (RFQ), an event, an announcement about a new report, or a request for information. If you decide that you want to let the planning community know about your organization -- for example, an award, a new client, a new service or product -- you will likely be preparing a press release.

Some examples of typical press release topics:

  • Announcements of new products or services, or of changes to existing ones
  • Beginning a new and noteworthy planning project
  • Receipt of an award, or presentation of an award to others
  • Expert opinions about legislation or current events
  • Good news about a company, such as an important new client
  • Interesting tidbits of information or trivia, such as noteworthy statistics or unusual events
  • Conferences, symposia, or other events

News releases can generate press coverage and provide meaningful results. To do so, news releases have to be well-written and provide real news. Here are some essential guidelines for writing press releases:

Structure

The best press releases follow this general structure:

  • Two-Sentence Summary: This is what editors use to evaluate the press release. The summary should clearly state the news and explain why it is important.
  • Detailed Explanation: Provide the details of the news, and explain the implications. If the news is hard to understand, offer your own interpretation. Explain how this compares to other events or issues in the field. Provide some history, if possible.
  • Background Information: Provide information that non-specialists need to know to understand the news. Remember, the press release may also eventually be presented to the general public. Offer to provide more information, if you can. The easier it is to write about your news, the more likely it will be published.
  • Company Information: Give a brief description of your organization, and include background or history if it is available. This helps editors understand your business so they can write about it.

The first paragraph

Make sure the first paragraph answers most of the following basic journalistic questions.
Who, what, when, where, why, and how

Your release should be...

  • Concise - readers appreciate releases that are brief and to the point.
  • Well-written - make sure that you check the spelling, and grammar. Perhaps ask a colleague to read your release before you submit it to Planetizen.
  • Factual - stick to logical and substantiated claims.
  • Timely - the best releases deal events that have just happened, or will happen in the future.

Questions to consider before you write

  • What do you want readers to take away from your release?
  • What is the support or justification for the information in your release?
  • What is the tone of your release?
  • What do you want to accomplish with your release: increase business, disseminate information, or both?

Post your announcement now »

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